The Mind Collective Ltd was founded by Letty Edwards after becoming disillusioned with big corporate life. Letty wanted to get back to what she loved - marketing and brands - and recognised that despite not having big budgets, some of the most creative, tenacious and insightful marketing ideas were coming from within the SME community.
Letty recognised that SMEs need and want access to super smart marketing capability but in a more flexible and modern working model; not an expensive permanent fixed overhead that isn’t right for the size or growth trajectory of the business. So, in 2015 Letty started the The Mind Collective, offering strategic business, marketing and brand consultancy to SMEs. We are passionate about helping translate their business mission and purpose into marketing strategy and plans that deliver results.
Since we began we have worked across a broad range of categories including Free-From, Cereals, Dairy, Alcoholic Drinks, Pet Care, Skin Care & Beauty, Sauces & Condiments, Cooking Ingredients, Snacking, Confectionary, Supplements, Sport & Nutrition and Not-For-Profit Charities.
We work collectively with all our clients to help them achieve their goals. We pride ourselves on becoming part of their business and team. We are passionate about what we do and helping our clients achieve growth is what drives us!
Quite simply, we love what we do! Now, how many people can truly say that about their job?!